The Problem

I was tasked with creating a silkscreen poster that advertised a product while using only two ink colors. I wanted to make something elegant that used the paper color as a third value for the image.

The Solution

I created an illustration of an elegant mermaid wrapping herself around a bottle of Coco Chanel perfume. In order to create a believable image, I used the paper tone and the two ink colors as three values and simplified my illustration down into value shapes. I allowed the typography to stretch off the page and behind the figure’s hair; the fact that it is still readable and identifiable showcases the fame of the brand. The elegance of the poster showcases the product and supports the brand.